Owned and operated by
Carlin C.West serves as Executive Vice President,
Acquisitions and Development, for leading children’s entertainment
company 4Kids Entertainment Inc. West is responsible for the acquisition
and implementation of licensing, advertising, public relations and
marketing programs. Her tenure at 4Kids has included the launch and
execution of Pokémon, World Championship Wrestling and Yu-Gi-Oh! as well
as the highly successful return of the one-of-a-kind Cabbage Patch Kids,
Monster Jam, Artlist Collection The Dog (LIMA 2004 Best Art License) and
The Cat (The Dog and The Cat/ McDonald’s promotion was named License!
Magazine’s Best Quick Service Restaurant Premium of 2005) and The
American Kennel Club to highlight some of the high profile brands she
has been involved in.
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