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Cynthia Neiman
Vice President, Marketing & Business Development
Mattel Digital Network

Cynthia is responsible for setting marketing & content strategy on the recently launched MDN. Prior to her current role, Cynthia managed the worldwide Mattel Games portfolio at Mattel including the UNO®, Scrabble®, Pictionary® and Apples to Apples® brands. Cynthia has also held senior marketing positions at IKEA (introducing the worldwide Swedish retailer to Southern California) and (the world’s largest online amateur sports community). She holds a B.A. degree in Economics from UCLA and a Masters of Business Administration Degree from Vanderbilt University. When not competing in USTA tennis events, Cynthia spends way too much time on Facebook playing UNO® & Farmville®. 







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