Owned and operated by
T. Bailey is an award-winning author, radio talk show host, nationally
known speaker and the foremost marketing authority on marketing to moms.
Her company, BSM Media is a full service marketing and media firm that
specializes in marketing to mothers. The client lists includes Disney,
Cartoon Network, Nestle, AOL, The Discovery Channel, Chuck E. Cheese,
Disney Publishing-Family Fun Magazine, Oracle, Microsoft, Clarke
American, Dolly, Inc., Tahitian Noni International, Stork Avenue, and
Office Depot. She has been an invited presenter to Burger King, Coca
Cola, Best Buy, Wal-Mart and many other major corporations. Her book,
"Marketing to Moms: Getting Your Piece of the Trillion Dollar Market"
(2002, Prima) was the first to examine the buying power of mothers and
the most effective marketing initiatives to tap the $1.7 trillion
market. Maria's newest book, "Mom 3.0: Marketing With Today's Mothers by
Leveraging New Media & Technology" presents engaging new insights into
the world of blogs, vlogs, podcasts, mobile devices, Mom Mavens.
"Trillion Dollar Moms: Marketing to a New Generation of Mothers"
(Dearborn, 2005) focuses on the emergence of Gen X and Gen Y moms and
how they compare with the aging Boomer Mom segment.
Maria is also the co-host of Mom Talk Radio, the
first nationally syndicated radio show for moms, Founder/CEO of
BlueSuitMom.com, the award winning Website for executive working mothers
and co-Founder of Newbaby.com. Audiences enjoy Maria on national
television as the host of The Balancing Act on Lifetime TV. She is also
the creator of Smart Mom Solutions, a product line that offers solutions
to everyday challenges for busy moms.
Ms. Bailey is a resource on work/life/family balance, working mother,
marketing and women business stories for national media such as the
British Broadcasting Corporation, CNBC, World News Tonight, Hearst
Publications, "The Home Show", WPLG ABC 10, The NetFinancial News
Network, The Wall Street Journal, USA Today, Self, Smart, O Magazine,
Oprah's Fitness Magazine, Money, Parent, HomeChannel News and
Entrepreneur. She and her company have been featured in the Women's Day,
Money, Chicago Tribune, the New York Times, Wall Street Journal, Miami
Herald, Philadelphia Inquirer, Denver Post, the Salt Lake City Tribune,
NBC 6-Miami, CBS4-South Florida, WCBS-12 New York, WABC New York and the
Tampa Tribune, as well as on hundreds of local radio and television
Ms. Bailey can be seen on television and cable. She served as the as the
on-air work and family balance expert on "Simplify Your Life" which
aired on the Fine Living Network. As the Family Organization Expert for
Office Depot she delivers tips for Back to School Success on behalf of
the big box office supply retailer. Maria has also been a national media
spokesperson for Nestle, the American Cereal Association and Country Inn
and Suites by Carlson. She is also the author of "The Women's Home-Based
Business Book of Answers" (2001, Prima). She is published in Child
magazine, South Florida Parenting magazine, the Miami Herald, Family
Times, EPregnancy and American Baby magazine and serves as a business
expert for several online publications.
She has informed and entertained audiences around the globe with her
passion and charisma as a keynote presenter. Maria has been an invited
speaker at The International Direct Marketing Association Annual
Conference, The International Volunteerism Conference, The National
Association of Industrial Psychology, Alliance for Work/Life
Professionals, Kid Power, Youth Marketing Mega Event and Marketing to
Moms Canada. She is a sought after speaker for corporate events as well.
She has spoken at Noni International's Woman's Health Summit,
Highlights-Jigsaw National Convention, Radio Disney/Interep Marketing to
Mom Summit and Southeast Toyota Lunch and Learn Series among others.
Maria is a member of Office Depot's Female Executive Advisory Board,
Tahitian Noni International's Global Advisory Board and Women Consumer
advisor to Speaking Female a division of The Zeno Group.
Inc. Magazine named Maria one of America's Best Work and Life Balance
resources in February 2004.
Maria has also served as a spokeperson for many Global Brands such as
BABW, Dawn, Nestle
She has served as President of several non-profit organizations and
founded The South Florida Parenting Conference. She was a 2001 finalist
for Working Woman Magazine's Entrepreneur of the Year Award, the first
recipient of Women in Communication's Women of the Year-Technology Award
and South Florida Up and Comer. Her company, BlueSuitMom.com was named
Women Owned Business of the Year-2001 by The South Florida Business
Journal. Most recently Ms. Bailey was named "Mother of the Year-2003 by
the Broward County Medical Association and Healthy Mother-Healthy Babies
Organization. The mother of four young children, Ms. Bailey lives in
Pompano, Florida with her husband. She is a marathon runner and enjoys
Recently Maria Bailey was named "Power 16 Pack" of the Nielsen Power 50
Mom List. She's also been named Top 25 Tweeple on Twitter by several
social media groups.