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Virtual Goods Schedule  |  Game, Toy and Tech Schedule

Conference - At a Glance

Below is a conference at a glance.  You can view the individual tracks here: Virtual Goods Track Schedule  and Game, Toy and Tech Track Schedule.  Session links in each track will take you to a detailed schedule of that track.

Schedule - Day 1 - September 22, 2010
  Virtual Goods
Track
Game, Toy and Technology
Track
8:00 - 9:00 am Registration and Networking
9:00 - 10:00 am

Virtual Goods Market
Trends, Analysis and Key Demographics

Keynote Interview: 
Toys, Games and Tech

10:00 - 10:30 am Networking Break and Demos
10:30 - 11:00 am Getting Beyond Facebook, Are Apple and Google Part of the Solution?
Trip Hawkins, Digital Chocolate
Analysts Perspective
Sean McGowan
Needham & Company
11:00 - 11:30 am Getting Beyond Facebook
Panel Discussion
Analysts Perspective
Michael Pachter
Wedbush Securities, Inc.
11:30 - 12:00 pm Panel continued Web-Connected Toys:
Discussion on Standards with

Disney Consumer Products
12:00 - 1:00 pm Lunch and Demos 
1:00 - 1:30 pm
 
Offers, Ads &
Alternative Payments,
Finding the Right Mix
NPD Group: The Changing Landscape for Toys and Games
1:30 -  2:00 pm Panel continued M2 Research: Kids and Gaming: What Boys & Girls are Playing Today
2:00 - 2:30 pm Networking Break and Demos
2:30 - 3:00 pm Strategies for Monetizing Games
and Video Across Multiple Platforms
Online User Engagement
 
3:00 - 3:30 pm Panel continued Toy Trends and Innovations
3:30 - 4:00 pm Networking Break and Demos 
4:00 - 4:30 pm Managing Your Virtual Economy Case Study: Habbo Hotel and
Virtual Goods: Stronger than ever after 10 Years of Operation!
4:30 - 5:00 pm Panel continued Speakers and Sessions
to be announced
5:00 - 6:00 pm
Evening Reception
View exciting demos and have a drink
in the demo area. Sponsored by PayPal.

 

 

Schedule - Day 2 - September 23, 2010
  Virtual Goods
Track
Game, Toy and Technology
Track
8:00 - 9:00 am Registration and Networking
9:00 - 10:00 am

Turning Players Into Profits

Angry Birds: Turning an iPhone-Originated Brand Into A Powerhouse Entertainment Franchise

  Panel continued

Monster High - Leveraging Digital
to Help Launch
a Tween Targeted Franchise

10:00 - 10:30 am Networking Break and Demos
10:30 - 11:00 am Case Study:
Universal and Branded Prepaid Cards: What’s the benefit
The Game Has Changed! 3 New Rules for Winning at Retail
11:00 - 11:30 am Case Study:
Building and Launching
a Top App on
Facebook: Social City
Online Marketing In the
Age of Mommy Bloggers
11:30 - 12:00 pm Case Study:
Virtual Gifts that Drive Virality
Digital Engagement and the Evolution of Play
12:00 - 1:00 pm Lunch and Demos 
1:00 - 1:30 pm
 
Delivering Brand
Impact with Virtual Goods
iPhones, iPads, iTouch - Oh My:  Getting Your Brand Mobile
1:30 -  2:00 pm Panel continued Facebook Games:
Monetizing your Social Games
2:00 - 2:30 pm Networking Break and Demos
2:30 - 3:00 pm Making Money in Mobile:
Phone, Apps and More
Silicon Valley:  Investors
View of Games, Digital Toys
and Entertainment
3:00 - 3:30 pm Panel continued Panel continued
3:30 - 4:00 pm Networking Break and Demos 
4:00 - 4:30 pm Creating a Global Virtual Economy: Tips and Tricks from the Inside Venture Investments and Mergers and Acquisitions: Got game?
4:30 - 5:00 pm A Transmedia Approach
to Learning with PBS KIDS
Panel continued

 

 

Copyright © 2003 - 2010 Engage Digital Media.  The Virtual Goods Conference is a trademark of Engage Digital Media. All rights reserved.    Engage Digital Media  P.O. Box 200489, Austin, TX 78613.  www.EngageDigitalMedia.com