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Speakers

Maria Bailey
CEO
BSM Media

Maria Bailey brings an unique voice to today’s moms.

She is an award-winning author, radio talk show host, television personality nationally known speaker and the foremost authority on marketing to moms. Each month she speaks to over 11 million moms on TV, radio, print and online. Maria is CEO of BSM Media, a full service marketing and media firm that specializes in marketing to mothers. The client list includes Precious Moments, Dell, Avon, Hewlett-Packard, Disney, Cartoon Network, WalMart, Kimberly Clark and many other top 100 global brands. She is an internationally known speaker and has spoken to nearly half of the top 100 consumer brands. Maria is a 6 time author. Her book, “Marketing to Moms: Getting Your Share of the Trillion Dollar Market” (Prima) was the first to examine the buying power of mothers and the most effective marketing initiatives to tap the $2.1 trillion market. In “Trillion Dollar Moms: Marketing to a New Generation of Mothers” (Dearborn) Maria focuses on the emergence of Gen X and Gen Y mothers and compares them to the Boomer mom segment. Her latest book, “Mom 3.0” examines reaching moms with new technologies, such as blogs, podcast and social networking. She is the author of "The Ultimate Mom Book (HCI Books, May 2009).

Maria was the original host of The Balancing Act on Lifetime TV and the WE-Women’s Entertainment Network for Women and remains a Co-Host. On radio, Maria is host of Mom Talk Radio the first nationally syndicated radio show for moms and Co-host of Good Day with Doug Stephan, the #7 ranked morning talk show in America. Online Maria is the Founder of BlueSuitMom.com, the award-winning Website for executive working mothers and Co-Founder of Newbaby.com, the largest resource of online video for moms. Maria’s articles can be found in Orange County Family, Mom Magazine and Pregnancy Magazine among other magazines. She is also the Founder of National Mom’s Nite Out.

Maria was named one of the most influential moms on the Internet by US Today and among the Power 16 Pack by Nielsen on their list of Top Moms Online. With over 20,000 followers on Twitter, Maria was named on the Top 10 Must Follow Moms on Twitter.

Maria has been a media resource on work/life/family balance, working mother, marketing and women business stories for outlets such as the British Broadcasting Corporation, CNBC, World News Tonight, CNN MONEY, Hearst Publications, “The Home Show”, WPLG ABC 10, The Wall Street Journal, USA Today, Self, Smart Money, Parent, HomeChannel News and Entrepreneur. She and her company have been featured in O, The Oprah Magazine, Women’s Day, Money, Chicago Tribune, the New York Times, Wall Street Journal, Miami Herald, Philadelphia Inquirer, Denver Post, the Salt Lake City Tribune, NBC 6-Miami, CBS4-South Florida, WCBS-12 New York, WABC New York and Fox35 Orlando, as well as on hundreds of local radio and television shows. Maria has also been a spokesperson for Nestle, Country Inn and Suites by Carlson and the American Cereal Association.

She is the proud mother of 4 and wife to 1. In her spare time she enjoys running, traveling and fishing. She has completed 23 marathons and 2 ultras.


 

 

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